Client:
Thompson Hine LLC
Industry:
Legal
Project:
100th Anniversary
Needs
- Involve employees from seven cities in four states
- Convey firm’s long history of service excellence
- Demonstrate firm’s commitment to clients, colleagues and communities
Solutions
- Launched the centennial celebration with a webcast to all employees followed by a reception in each office.
- Held a “Past Forward” contest to encourage employees to contribute historical memorabilia to the archives. Everyone who participated received a small gift, and was eligible for a drawing for an iPad.
- E-mailed “centennial moments” – facts about the company’s history – to employees regularly throughout the year.
- Each office selected a “service day” to contribute volunteer hours in their communities
- Videotaped 18 key retirees and colleagues for the archives.
- Created a 30-minute feature video “Our Past, Present and Future” for their annual All-Lawyer meeting. Every employee received a copy.
- Each office held a reception for civic and community leaders.
Results
- A better understanding of the depth and importance of Thompson Hine’s history among employees, and civic and community leaders.
- A permanent collection of archives and historical memorabilia, components of which can be put on display in company offices and at meetings.
- A historical collection of 18 video interviews with key retirees and colleagues.
