Why should we hire an anniversary consultant?
The Anniversary Company has valuable past experience and can offer creative suggestions you may not have considered. We understand the planning process inside and out.
Planning and executing a milestone celebration is not in anyone’s job description in your organization. Most organizations’ staffs are committed to ongoing responsibilities. It can be detrimental to operations and morale to add preparations for an anniversary celebration onto other responsibilities.
We take time to learn your organization and its culture so that we can serve as your extended staff throughout the planning process. Your organization will provide the overall direction, but it’s the anniversary consultant who puts the wheels in motion, puts in the time to get the job done, and oversees every last detail.
We already have a PR firm and advertising agency –
shouldn’t we just let them handle it?
To get the best return on your anniversary investment, you need more than a good public relations and ad campaign. PR and advertising definitely should have seats at the table, but successful anniversary planning also involves Human Resources, Sales, Marketing, Internal Communications, Community Relations, Shareholders, Educational Relations, Unions, Suppliers, Executive Leadership, Operations Management, Employees, and Customer Service.
The Anniversary Company has a diverse staff that speaks the language of all these disciplines, and can create the kind of consistent, integrated project management that enhances the brand and produces maximum results for all target audiences.
The Anniversary Company usually works side-by-side with a client’s public relations and ad agencies, and together we can make a great team for your anniversary celebration.
How do we get our arms around our history?
The Anniversary Company provides experienced archivists to help retrace and showcase your organization’s history. These researchers’ efforts may be channeled into historical displays, brochures, newspaper supplements, videos, historical books, and re-enactments.
How can you help us research our history?
The Anniversary Company provides experienced archivists to help retrace and showcase your organization’s history. We provided support to clients in all stages of the historical preservation process. Some clients had existing professional archives when we first met them; others had simply a shoebox full of papers and photos! Our researchers’ efforts can be channeled into historical displays, brochures, newspaper supplements, videos, historical books, and re-enactments.
We have limited funds, but still need to acknowledge our anniversary. What are our options?
Our Fire Starter™ package is made just for you. Learn more »